Digital Marketing Concepts
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Learn digital marketing trends for 2021 that will help your business not just survive, but thrive in this age of innovation.
1. Artificial IntelligenceArtificial intelligence technologies are used to make automated decisions based on data collection, data analysis, and additional observations of audiences or economic trends that may impact marketing efforts. AI is often used in marketing endeavors where speed is essential. Artificial intelligence will soon be the driving force behind many services such as:
Benefits of Chatbots
Benefits of Video Marketing
4. Social Messaging AppsIf you think social messaging apps are just for sending emojis to friends, take a look at these numbers:
Social messaging apps can be very useful in sending messages to customers directly, as they allow personalization and add value to the user experience. In addition, people expect businesses to have a presence on messaging apps because it’s a direct and easy way to interact with them. Reasons for your brand should use messaging apps:
6. Interactive ContentInteractive content doesn’t just promote more engagement, it also improves the user’s enjoyment. Interactive content like quizzes, open-ended questions, surveys, contests, giveaways, polls, calculator widgets, etc., can do wonders for your brand. At the very least, they increase the length of time users engage with you, which helps your standing in algorithm-based searches and feeds. But more importantly, people want to be engaged, so interactive content almost always improves your user experience. Call Digital Marketing Concepts at (239) 244-2009 or contact us online today for a free consultation.
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April 2022
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